PPCmoz - Open Source Pay Per Click

One of my favorite blogs is SEOmoz from Rand Fishkin's SEO company. Since being accepted into 9rules, I've been thinking lately about the direction of this blog. I'd like to think of it as a kind of PPCmoz - plenty of blog posts about PPC (pay per click) advertising but in an "open source" kind of way. Most of the work I do on a day-to-day basis involves PPC advertising and I've been working with PPC search engines since 2002. Hopefully, I have some experience that will benefit others. Here's an example of the PPCmoz sort of information that already exists on my firm's site (not just the blog).

Free PPC Tools:

• Keyword Research Tool
• Yahoo! Search Marketing Tracking Script
• Google AdWords Content Ad Tracking Script
• Google AdWords Help Engine
  

PPC Strategy Articles:

• 11 Tips for Google AdWords Success
• Mastering Google AdWords Marketing: Contextual Advertising
  
• Local Search Advertising with Google AdWords
  

PPC Blog Posts:

• Click Fraud Minimization Strategies
• Do NOT Sign Up for Google AdWords Hosted Business Pages!
• Google's New Landing Page Quality Score Algorithm
• Tweaker for AdWords on Squidoo

If you want to discuss PPC advertising in an "open source" kind of way, consider bookmarking or subscribing to this blog. Apogee Weblog is PPCmoz.

Technorati tags: ppcmoz, seomoz, ppc advertising, pay per click ads, google adwords, yahoo search marketing, seo, open source