Google Webmaster Central is Silly
Now, the new webmaster tools section (more than just Google Sitemaps) is *not* silly. This will be particularly useful for webmasters who are having trouble with their sites. For example, the robots.txt file analysis tool will help webmasters see how Googlebot is crawling their site. I use my own spider tracking tool which tracks MSNBot and Yahoo Slurp as well as Googlebot (demo is here). Google's not the only game in town now is it? Or is it?
I also like the new query stats feature. This shows the the top queries that return results from a site. This is the sort of data that only Google can provide. You can track hits from the search engines via your own web analytics software but only Google can tell you precisely which searches you could potentially receive hits from. This is like tracking impressions via Google AdWords which is very useful information. This feature is currently quite primitive. I'll be curious to see if Google evolves it. I suspect that this will be one of the most used components of the new toolset.
Technorati tags: webmaster central, googlebot, yahoo slurp, msnbot, google sitemaps, adwords help, web analytics, software+tools