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Monday, September 24, 2007

XO Laptop Give 1 Get 1 (G1G1) at XOgiving.org

xo laptopI've been thinking lately about how to combine business with charitable giving, so it was interesting to see xo laptop when scanning TagTrends this morning. The XO laptop was developed by the One Laptop per Child (OLPC) organization, started by the famous MIT professor Nicholas Negroponte. Looks like the program is having some difficulty raising funds and awareness, so they're trying a new approach: Give 1, Get 1 (G1G1). I wonder if this will be a successful marketing initiative for the program and how many XO laptops they'll sell in "developed" countries. To find out more about the XO laptop, visit one of the OLPC sites:
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1 Comments:

Anonymous rebecca carpenter said...

Hi Richard,

Thanks for your post about the new XO laptop from the OLPC campaign. We at Razoo really support this kind of creative solution, so much so that we're including it in our "Good Travels" contest.

The "Good Travels" contest encourages travelers to do good while one the road. As part of the contest, five 2nd prize winners will receive the new XO laptop (and 5 laptops will be donated to children in developing nations).

(By the way, the grand prize of the contest is a trip for two anywhere in the world to put good into action, via ResponsibleTravel.com.)

You can learn more about it and enter here: http://beta.razoo.com/good_travels

Cheers,
rebecca

Razoo. Come Together, Change Your World.
http://blog.razoo.com

Tue Nov 13, 06:10:00 PM EST  

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