Yahoo Advertising Meatball Sundae
Starting now, you’ll be able to target the audiences you want, when and where you want them, with a lot more control. We are rolling out demographic targeting, ad scheduling (which you might know as dayparting), and enhanced ZIP-level geo-targeting at the ad group and campaign level.I don't get it. Bells and whistles aren't going to help if the underlying product is flawed. They have to solve the click fraud problem, first.
Tags: yahoo, advertising, meatball, sundae